GMCR Revv

Working on a small team at TAG New Media, we designed and built a microsite to help promote Green Mountain Coffee’s Revv K-Cups. Powerful coffee meant to meet competition in the energy drink crowd, we needed something as high energy as the coffee itself. Using the packaging design, we built visualizations around the amped up audio and motion to match. We also built a game that has players dodging walls and grabbing Revv K-Cups to boost in a constantly moving tunnel. A great project and lots of fun to work on!